Chalk Art @ Joe Coffee
The story behind the wall
Prior to opening in November 2014, we painted the rear wall of our coffee shop in black “chalk board” paint. Wanting to embrace the neighboring Arts District, our intention was to find a local artist who could execute a chalk mural, which would remain for 3-4 months before being wiped down and re-done. We opened November 17, 2014. Two (2) days later, in walks Phil Bourque: a 22-year old kid from Boston who just moved to NoHo and was looking for a job as a barista. Then Phil noticed the chalk wall, indicated he was an artist who works with chalk, and as they say, the rest is history.
Phil has completed 13 chalk murals at Joe Coffee, not including the facade of our shop, the design on our gift cards, our trailer, retail products, etc. And while Phil has moved up in the art world, he continues to design and execute for Joe Coffee.
Check out our past murals, and follow Phil on instagram (@pbourque77) to keep up with his current projects.